Boeing was seeking more than just a fresh coat of paint for its airplanes. The aerospace giant was looking for an updated design for its house livery, one that was simplified and could be standardized across the entire commercial fleet.
I worked with a small team consisting of a creative director, designer, and 3D visualization specialist to rapidly iterate, reimagine, extend, and prototype a new, streamlined design that would be faster, easier, and cheaper to apply to each plane.
