Client
Boeing

Agency
Methodologie

Role
Design Director

The Boeing Company was founded in 1916. In anticipation of their upcoming centennial celebration, Methodologie was enlisted to develop an event identity that would both celebrate a rich legacy and look ahead to a bold future.

As design director, I collaborated with a creative director and the core Boeing team to map out a launch strategy, designed the event mark, and developed a look book that guided, inspired, and informed how the celebration would look and how it might be activated.